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Advertising


The Fanshawe Student Union (FSU) offers the opportunity for advertisers to connect with students both on and off campus. Our target audience is 18-24 year olds in a place they trust and are comfortable. By advertising with the FSU, you are targeting consumers at a stage where they will develop strong brand loyalties, set trends and are open to new ideas. Fanshawe has 22,000 full time students, 11,000 part time students and hosts 9,000 new students each September. Now is the chance to take advantage of our reach to bring the Fanshawe community to your business. We offer advertising packages to stretch your budget and connect with this wide audience.

For more information, call or email:
Deena Griffin
Advertising Coordinator
FSU Publications & Communications (SC 2001)
519.452.4430 Ext. 6325
d_griffin5@nullfanshawec.ca

Print Advertising

Interrobang Newspaper
The Interrobang is published weekly by the Fanshawe Student Union and offers compelling news and information. Breaking news is delivered online, keeping our audience informed and engaged. The Interrobang is distributed in hallways and common areas on campus as well as four locations off campus at busy intersections and near bus stops. We offer advertising packages to stretch your budget and connect with this wide audience.

Check out our latest issue of the Interrobang at www.theinterrobang.ca

Student Handbook
The Student Handbook is an effective and unique way to advertise your business. 17,500 copies of the Student Handbook are distributed free of charge to Fanshawe students during Orientation. The Student Handbook is a calendar and has essential college dates, information and contact numbers. It is brimming with information about the college, the Student Union and student friendly advertisers.

Student Event Calendars
The FSU organizes, hosts and promotes events to students through our website, social media outlets and entertainment calendars. In September, January and May we print and distribute thousands of free calendars for students that can be found in frosh kits, cafeterias, common areas, office areas and residences. These full colour calendars are a great way to reach the students for the whole school year.

Falcon Awesome Deals Coupon Book
Be a part of the ONLY coupon book on campus. It’s Falcon Awesome! Our full colour coupon books have a one year shelf life and are distributed to students in our September Orientation Frosh Kits. Check out all of our Falcon Awesome Deals at FSU.CA/FALCON-DEALS

For more information, call or email:
Deena Griffin
Advertising Coordinator
FSU Publications & Communications (SC 2001)
519.452.4430 Ext. 6325
d_griffin5@nullfanshawec.ca

Digital Advertising

Website
The Fanshawe Student Union website is an effective way to advertise your business and to extend your reach to Fanshawe’s diverse population. FSU.ca is the hub of Fanshawe student life with breaking news, event listings, videos and more, making it an ideal place to promote your business.

Social Media
Fanshawe Student Union currently has nearly 8,300 followers on its Facebook account, 5600 on its Twitter account and 4,100 on Instagram. Sponsored posts can be purchased for any time of day, any day of the week. Limit of one sponsored post per day and a maximum of four per month. Posts must include “SPONSORED” and may include hashtags and photos to aid in building traffic and engagement.

Sponsored Content/Native Advertising
The Interrobang can help with your business by creating timely and relevant articles, allowing readers to give your business the attention it deserves. Your content appears highlighted in the news feed. Native Advertising, also known as Sponsored Content, includes two photos, a 300 word story and a link to your website. Runs for a period of one month and must include the word “SPONSORED”.

For more information, call or email:
Deena Griffin
Advertising Coordinator
FSU Publications & Communications (SC 2001)
519.452.4430 Ext. 6325
d_griffin5@nullfanshawec.ca

Orientation Sponsorships

Fanshawe welcomes over 9,000 first year students each September boasting three residences on campus and one off-campus. This market segment is vital to your success! Having your business featured at our Orientation is a savvy way to reach a highly targeted demographic in one place. Frosh Kits are also an excellent way for a local business to connect with an energetic, creative group of diverse individuals who will be part of the local community for the next few years and beyond.

For more information, call or email:
Deena Griffin
Advertising Coordinator
FSU Publications & Communications (SC 2001)
519.452.4430 Ext. 6325
d_griffin5@nullfanshawec.ca

Policies & Procedures

GENERAL POLICY


All advertising copy is subject to approval by the Fanshawe Student Union. In consideration of the Advertising and Design Services’ (ADS’) acceptance of copy for publication, the agency and the advertiser will indemnify and save harmless, FSU, its officers, employees, and agents, against all loss, damage and expense of whatsoever nature arising out of the copying, printing or publishing of advertising copy including, without limitation, reasonable attorney’s fees resulting from claims of suits for libel, violation of right to privacy, plagiarism and trademark and copyright infringement.

COPY POLICIES


Advertising deadlines, as published herein are strictly observed. Although advertising may, rarely, be accepted later than deadline, late copy is accepted with the understanding that Advertising and Design Services or FSU, will assume no responsibility for errors in published advertising. Advertising and Design Services will not be responsible for errors in published copy if a proof has been furnished to the advertiser or advertiser’s agent, or if completed digital file containing errors has been supplied by the advertiser. In no case will ADS’ or FSU’s liability exceed the cost of the advertising space occupied by the erroneous ads and FSU assume no liability for failure to publish advertising on the date or edition ordered. There is an additional charge for placement for guaranteed positions in the Interrobang as outlined in the rates. Contest advertising must be submitted in advance and include rules. Advertisements must state that prize winners’ names will be published or that winners will be notified by mail, and a list of winners must be filed with the publisher. Orders not corresponding to the current rate card will be regarded as a clerical error and the advertising will be inserted at face rate. FSU can assume no responsibility for production materials not called for within 30 days after publication. Advertising which simulates the appearance of editorial or news must be bordered, and the word “ADVERTISEMENT” must appear in the ad space. Advertising copy may not be run upside down.

ACCEPTED FORMATS


Artwork must be submitted in the following formats: eps, tiff, pdf, with all support files if needed and fonts embedded.

PAYMENT POLICY


Visa, MasterCard, Debit, cheque or cash. We do not accept post-dated cheques.

The following terms are available:

For new advertising clients you must pay the total amount in advance up to $1000 by Visa, MasterCard, debit, or cash and over $1,000 we require 50% of the payment in advance with the same methods of payment. The remaining balance will be invoiced and due within 30 days.

For continuous advertising clients, you will be invoiced and the balance will be due within 30 days of the issue date that the ad was published in. Monthly invoices will be applied to any advertiser that places their ads in more than one issue of each month. If we do not receive payment within 30 days and your credit card is on file, you will be charged the last business day of each month for all invoices incurred for that month unless otherwise specified.

Classified advertisements are to be paid in advance for the full amount by Visa, MasterCard, debit or cash.

Accounts are payable when rendered. Interest at a rate of 2% per month will be charged on all outstanding accounts past 30 days.

For more information, call or email:
Deena Griffin
Advertising Coordinator
FSU Publications & Communications (SC 2001)
519.452.4430 Ext. 6325
d_griffin5@nullfanshawec.ca

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